Concept and creative direction for Jess's performance at The BRITs.

A statement. Jess took her make up off on stage in front of millions. A moment of quiet honesty in the middle of a huge show.

It became the most talked about performance of the night and sparked conversation across news channels and and socials about beauty, pressure and authenticity.

A small but brave act that resonated globally.

Made in collaboration with Es Devlin.