A content collaboration with @samyoukilis built to open Fred to new audiences. We partnered with Sam to capture Fred's tour of Italy through his eye. Quiet moments. Human detail. The little things. A tone that sits outside the usual tour diary format.

Together we created a body of work that felt intimate and observational. A way to reach people who might never watch a traditional tour video.

This page shows a few selected pieces from the collaboration. A small sample of a larger visual world we built on the road.

https://www.instagram.com/samyoukilis/