A personal project that calculates how many times you'll see your parents before they are expected to die. Built using World Health Organisation data. A simple idea designed to confront a truth we often avoid.

The project exploded globally. It spread across every major news feed and culture page. BBC. Vice. Business Insider. The Washington Post. The Daily Mail. A simple website that turned a quiet thought into an international conversation about time, love and mortality.

Proof that data and design can create emotional impact at scale.

Created in collaboration with Dan George, Omar Karim and Robert Holmkvist.

www.seeyourfolks.com